Why Apple’s Announcement this week is More than Just About a New Phone

Apple (NASDAQ: $APPL) will make a splash this week with a number of new product and innovation releases.  In fact if you want to track the announcement you can subscribe to a meeting request and a countdown clock on the Apple website.  For those of us scanning the analyst reviews for trends and earnings directions, the event should reveal the largest one-day announcement of new Apple product in the company’s history.  The new phone, a new watch (these days the proper term is “wearable” since a wristwatch is so passe), and a new “phablet” – a large screen phone not quite the same size and use portfolio as the iPad – will all emerge.

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According to Forbes writer Ewan Spence there is a lot of spectacle over this product release:

For fans and followers, journalists and analysts, to pop culture experts, celebrities, and late night chat show hosts, this Tuesday is going to be just like Christmas Day.

For me I am more interested in the location-based service and commercial wallet components that will begin to make their way into the full Apple line of products.  Most users have been accustomed to using apps to provide 2-D and 3-D barcodes to check in to airline flights, buy coffee, or secure reward points in loyalty programs.  This next step is akin to making your phone an actual commercial wallet where the funds are loaded into the wallet via smart chip and app to enable users to make purchases with appropriately enabled point of sale (POS) systems.

I have written about this topic as part of my coverage on #ConvergenceForces last year.  In my opinion, this is the most significant step of a tech vendor to date to really push that vision into a device-ready reality.

Comment or post below your thoughts on the Apple announcement.

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What happened after my TED Talk? I quit my job, wrote a book, grew my organization, and promoted a US postage stamp in Times Square

Originally posted on TED Blog:

Hannah Brencher carried a USPS mail crate with her when she spoke at TED@NYC. Photo: Ryan Lash

Hannah Brencher carried a USPS mail crate with her when she spoke at TED@NYC. Photo: Ryan Lash

Hannah Brencher strolled onstage to give her TED Talk, “Love letters to strangers,” with a US Postal Service mail crate propped on her hip. And that mail crate full of letters turned out to be a metaphor for what happened next — a box of surprises and possibilities.

Onstage at Joe’s Pub in June 2012, Brencher told her story of writing love letters to strangers — yes, in her own handwriting — and leaving them on café tables, tucking them in books at the library, and sending them to anyone on the internet who asked. The project, which she began as a way to fight her post-college depression, took on its own life, so Brencher set up the website More Love Letters to help the letter-writing project expand to anyone who…

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If I Were 22 – Three Things I would Tell My Younger Self (Who Might not Listen)

As a LinkedIn influencer I was asked to write on the topic of If I Were 22, some words I might share with my younger self and things I was doing at that time.  This was a great exercise to bridge multi-generations of readers.  Follow all blogs on LinkedIn and Twitter at #IfIWere22.  Thanks for reading.

A lot has happened since I was 22 but I remember those and the immediate years afterwards with fondness. Graduating college. The first job. Living on my own out of school and moving to my own apartment. Water skiing the summers on Lake Havasu. Those crazy super bowl parties (it’s on during the afternoon usually on the Pacific coast). Volleyball each weekend in Hermosa Beach. Think the B-52s song “Deadbeat Club” – I lived that song each weekend replete with the 25c beers at the Poopdeck. Looking back on it now I lived a great dream.

If I did know what I knew now back then I would probably offer some kind advice to the young man I once was (knowing full well my younger self may opt not to listen to my advice). Here are the top three. Since my advice would have been good enough for my younger self I do try to offer it to my own grown children (and do my best to lead by example, albeit not always successfully).

To read my top three list, visit my LinkedIn post.  Photo courtesy of Zeta Psi North America.

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June 2, 2014 · 2:06 pm

Why Customer Engagement Matters – Customer Dynamics and Business Judo

My briefing on The Customer Edge with host Butch Stearns and colleague Matt Healey from Technology Business Research provided the post-game interview with SAP Insider CRM 2014 conference.  Some highlights may also be found in my LinkedIn post this week, including some thoughts around generational shifts around social marketing expectations and the business judo that needs to happen to give the power of the brand back to the customer.

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Click on the photo to go to the briefing or select this link

 

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Filed under Big Data, Business Analytics, Change Management and Leadership, Cloud Computing, Digital Content Strategy, Innovation, Marketing and Social Business, Millennial Worker Shift, Mobile Society, Operations, Strategy, Technology

Changing Intended Human Behavior, and Liking It

More on my coverage of convergence forces, recently I interviewed a number of customers and executives at the SAP CRM 2014 conference in Las Vegas.  One of the big topics was the focus of location-based services, social, and predictive analytics to offer real-time perks to consumers who have opted-in for such deals.

I’m walking through the park with my wife and I receive a notification on my smart phone.  Because my wife and I enjoy a particular film festival, an offer comes to us for a free ticket with one purchase to an event happening in a nearby venue.  When we finish a lovely movie experience, we receive additional offers for a bite of dinner from three local establishments which we have frequented in the past.  We have taken a leisurely stroll in the park and extended this into a full day of entertainment and relaxation.

Science fiction? Hardly, as we saw this week at the SAP Insider CRM 2014 conference in Las Vegas the citizens of Montreal can live this experience every day with the use of the Societe du Transport Montreal (STM) application.  This location-based customer engagement mobile app identifies where the citizen is, how they can route from point to point inside the city’s transit system, and offer perks and offers along the way by participating establishments which the citizen may or may not already have a customer history with.

This was just one of several customer engagement (CE) scenarios that were discussed with applications across a wide range of product and service industries from public sector, to telecommunications, to discrete manufacturers. Unlike other location based services apps driven by big data where data privacy issues surrounding dynamic pricing my create societal concerns, this fully opt-in community-based approach works.

I am posting the STM promotional video here as well.  For my full report on findings from CRM 2014 check out my blog on the SAP Community Network (login required for comment).

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Filed under Change Management and Leadership, Digital Content Strategy, Enterprise Performance Management, Innovation, Marketing and Social Business, Millennial Worker Shift, Strategy

Coffee Break with Game Changers 2014 Predictions Pt 3 – More on Convergence Forces

The popular internet radio talk show program hosted by Bonnie D. Graham returns for its third full season of predictions and trends which will impact business and technology. What will be the disruptive factors in the market in 20-14? I joined Bonnie and the panel during the fourth segment around 56:00 with my take on “convergence forces” to beg the question “can you fish in a tsunami?”

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My opening statement – besides my annual holiday Irish Cream recipe which you can find elsewhere on my blog – is summarized below. You can also find more on this blog and on my SCN page.

One of the big news stories in strategy, innovation and tech circles is the growth and convergence of four key trends from the past two years. These trends – social networking, mobile computing, cloud applications and big data – are not new.  In fact our firm covered these extensively in 2012 and continue to advise clients on how to leverage these trends strategically, both individually and collectively. What is occurring now as we move into 2014 is the cumulative effect of these trends into force directions of their own.  These so-called convergence forces – or what Gartner Group calls nexus of forces (NOF) – have a tendency to amplify and extend innovation in new and more powerful directions, much like strong winds, lunar position, and seismic disturbances can affect the behavior of ocean tides.  To put it another way, you might be able to plan to fish based on high tide but planning to fish during a tsunami is, well, a bit more complicated.

You can plan to fish in a high tide but fishing in a tsunami is a bit more complicated.

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Filed under Big Data, Business Analytics, Change Management and Leadership, Cloud Computing, Cloud Readiness, Digital Content Strategy, Information Technology, Innovation, Marketing and Social Business, Millennial Worker Shift, Mobile Society, Operations, Strategy, Technology

2013 – the WordPress Review from C-Level

The WordPress.com stats helper monkeys prepared a 2013 annual report for this blog. I hope you enjoy it. Peaceful and prosperous New Year 20-14!

Here’s an excerpt:

A New York City subway train holds 1,200 people. This blog was viewed about 4,700 times in 2013. If it were a NYC subway train, it would take about 4 trips to carry that many people.

Click here to see the complete report.

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